Become a Sponsor
Monthly Eyes & Ears
Podcast Downloads: 1,800
Social Media Views: 17,000
Webpage: 1000
YouTube Videos: 400
Podcast download numbers vary significantly depending on the podcast’s niche, audience size, marketing efforts, and longevity. However, here are some averages based on data from sources like Libsyn and Buzzsprout:
General Benchmarks:
- All Podcasts:
- A typical podcast episode gets 28 downloads in the first 7 days, which puts it in the top 50% of all podcasts.
- Top 25% Podcasts:
- Around 75 downloads in the first 7 days.
- Top 10% Podcasts:
- Roughly 400 downloads in the first 7 days.
- Top 1% Podcasts:
- At least 3,000 downloads in the first 7 days.
Established Shows:
If a podcast has been around for a while, its averages may be higher due to an established listener base and word-of-mouth growth.
Niches and Audience:
- Podcasts with a highly targeted niche (e.g., “Lost in Jersey” focusing on New Jersey stories) may have fewer downloads but a more engaged audience. ( even so we are in the top %15 – just say’n)
- Shows with a broad or mainstream appeal (e.g., true crime, comedy) tend to see higher downloads.
Factors Affecting Downloads:
- Consistency: Regular release schedules help build an audience. We are weekly!
- Marketing: Social media, email campaigns, and collaborations drive discovery.
- Guest Influence: Well-known guests can boost episode downloads significantly.
Sponsorship Plans
We did some number crunching, googling, chit-chatting, and assessing what we could offer. Here’s a few way to go that we’ve come up with! Drop an email to discuss!
Route 3
- 30-second audio ad featured in the opening of our episodes.
- 7-day run on all 100 episodes, connecting with our engaged listeners.
- Logo on social media reel covers—reaching thousands of viewers.
- Sticky website ad sitewide, keeping your brand front and center.
NJ Turnpike
- 60-second audio ad featured in the opening of our episodes.
- 7-day run on all 100 episodes, connecting with our engaged listeners.
- Logo on social media reel covers—reaching thousands of viewers.
- A personalized sponsor welcome story and featured reel on our social channels.
- Sticky website ad sitewide, keeping your brand front and center.
Garden State Parkway
- 60-second audio ad featured in the opening of our episodes
- 30-second audio ad featured in mid-roll of episode of our episodes
- 7-day run on all 100 episodes, connecting with our engaged listeners.
- Logo on social media reel covers—reaching thousands of viewers.
- A personalized sponsor welcome story and featured reel on our social channels.
- On-location or in-store video reel promo for socials.
- Website header ad sitewide, keeping your brand front and center.
Our Impact
Local Election Episode Coverage
40% of the turnout listened to our coverage episodes! The feedback on our local election interviews was exceptional, with many people reaching out via texts and emails to share how the interviews helped them make important decisions.
Our Results
Montclair Film Festival Audio Promo
We ran a three-week promotion for MFF, with audio spots, web ads, and social media shoutouts, resulting in 8,000 interactions with their content we published. They had a 10% increase in festival attendance. We’re confident we contributed to a few of those percentage points.